1. Start with the Reedsburg service area, not an assumed lead forecast
The 2020–2024 ACS five-year population estimate is 10,168, with a margin of error of 30.
Recommended approach
Bring the geographic boundaries you actually serve to the consultation. Review whether inquiries are identified by service area, matter type or another firm-approved field, and decide which entries need a human review before they are routed. Keep Reedsburg and Sauk County in the scope only where they reflect your firm’s intended market.
