1. Define the geographic brief before reviewing stories
Bosseo’s public Legal News description says its monitoring covers local and national legal-news sources for a firm’s state and matches stories to practice areas. Your firm is in Monroe, Wisconsin, and the Census record places Monroe city in Green County. Those are different geographic facts: the municipality is not the same thing as every person in the county or every potential client elsewhere in Wisconsin. A useful review should therefore ask how a proposed page names its geographic scope. A story about a Wisconsin statute may warrant statewide wording. A story tied to an incident in or near Monroe may require careful location language. A matter outside Green County may still be relevant, but relevance should be decided by your practice and service area rather than assumed from the city name.
Recommended approach
Create a written geographic rule for approval: Monroe, Green County, Wisconsin statewide, or another area your firm actually serves. Ask Bosseo how the state and practice-area matching would be reviewed for your firm, and reject pages that imply a local connection the story does not establish.
