1. Map the first inquiry to a defined next action
Bosseo describes Automation as a connection between marketing, intake and operations. Its public product page describes website forms, calls and video intake entering a pipeline, followed by logging, tagging, routing and follow-up. For a firm serving Jefferson and Jefferson County, begin by listing the inquiry paths you actually offer rather than assuming that every potential client uses the same channel. The review should distinguish a form submission from a phone inquiry or video intake and identify what information each path produces. The population estimate for Jefferson city does not tell you how many inquiries arrive, when they arrive or which matter types they involve. Those are firm-specific questions.
Recommended approach
Ask Bosseo to document the current path for each inquiry source: where the information first lands, who sees it, what must be recorded, and what action is expected next. Decide which events require a human decision and which administrative handoffs may be automated.
