1. Turn the first website interaction into a guided explanation
Visitors who are unsure whether they have a case may not know what to write in a generic form. Bosseo describes Video Intake as a guided survey that lives on a law-firm website and uses video rather than a blank form. The visitor taps an intake prompt and answers questions one at a time. For a Sultan practice, review the language, tone and opening question against the people your firm actually serves in Sultan and Snohomish County. Do not treat the city’s population as proof that a particular intake style will work. Test the experience against real inquiries and relevant website behavior.
Recommended approach
Map the first screen to the decision you need to make. It should explain what the visitor is doing, avoid implying legal advice, and direct the visitor toward the appropriate next step. Ask Bosseo to demonstrate the experience on a mobile device before deciding whether it is clearer than your current form.
