1. Define the market view before you review the numbers
A Snoqualmie firm needs a clear geographic scope. Snoqualmie is a municipality in King County; it is not interchangeable with the county, the Seattle metropolitan area, Washington as a whole, households or individuals. Bosseo’s public page says the dashboard can show keyword rankings and service-and-city targets, as well as questions such as which cities produce calls. That makes geography a configuration and interpretation issue, not proof that a particular area produces clients. Ask which locations, practice areas and search targets would appear, and whether a result is being attributed to Snoqualmie, King County or another defined area.
Recommended approach
Bring your preferred service areas and practice areas to the review. Ask Bosseo to distinguish city-level observations from countywide or statewide measurements, and document which geographic label belongs to each metric.
