1. Start with a geographic definition your dashboard can defend
Grandview city is recorded as a municipality in Yakima County, Washington. That distinction matters when your firm reviews city and county reporting. A dashboard should not quietly treat a Grandview city result as a Yakima County result, or treat either geography as evidence of demand. Before reviewing performance, decide which location labels matter to the firm: Grandview, Yakima County, Washington, or another area your practice actually serves. Bosseo’s public ROI Dashboard page says its reporting can include keyword targets, city data, and source information. The consultation should establish how those labels will be represented and what a location field means in each report.
Recommended approach
Ask Bosseo to show the geographic definition attached to each ranking, lead, call, and source record. Record whether a result is associated with Grandview city, Yakima County, Washington, or a broader service area. Do not combine those categories until the firm has agreed that the comparison is valid.
