1. Start with the Edgewood service boundary, not a population assumption
Your service area may include Edgewood city and Pierce County, but those geographic labels describe different things. Edgewood is a municipality in Washington; the Census record places it in Pierce County. The recorded population estimate is 13,032 for the 2020–2024 ACS 5-year period, with a margin of error of 25. That figure can help define the place discussed on this page, but it cannot establish how many people search for a lawyer, call your office, need a particular practice area, or become clients. Intake Coach therefore should not be justified by an assumed number of calls. It should be evaluated against the calls your firm actually receives and the decisions your team must make during and after those calls.
Recommended approach
Map the geographic wording your firm uses for Edgewood and Pierce County, then compare it with your actual intake records. Decide whether the product would be used for all eligible calls or only selected practice areas, and confirm that the reporting scope matches the clients and matters your firm intends to serve.
