1. Start with Camano’s actual geographic relationship
The 2020–2024 ACS five-year estimate records 17,303 people, with a margin of error of 1,083. For Legal News, the useful question is narrower: which stories affecting people in Camano or Island County are genuinely connected to the firm’s practice areas? A page about a statewide legal change may be relevant to a Camano-serving firm. A page about an unrelated incident elsewhere in Washington may not be. The firm should decide whether its intended audience is Camano, Island County, a broader Washington service area, or several distinct geographies. Those choices affect story selection, wording, internal review and the calls to action.
Recommended approach
Set a geographic policy before approving coverage.
