1. Define the audience before you define the newsroom
The relevant location is Wyndham CDP, not an interchangeable label for Henrico County, the Richmond metropolitan area or all of Virginia. The Census record identifies Wyndham as a census-designated place in Henrico County. It does not show which legal services residents seek or whether a particular story will generate qualified inquiries. Bosseo’s public Legal News description says stories are matched to a firm’s practice areas and state, so the first decision is whether your editorial scope should mention Wyndham specifically, Henrico County, Virginia, or another service area your firm actually handles.
Recommended approach
Build a geographic rule for review: distinguish Wyndham from Henrico County and from any broader Virginia coverage. For each proposed story, ask whether the event, law or decision is relevant to people in the firm’s permitted service area and whether the page can state that relationship precisely. Do not use the Wyndham population estimate as a forecast of readership or demand.
