1. Define the geographic brief before discussing news coverage
The service area here is Virginia Beach, Virginia Beach, Virginia—not an invented county grouping or an undefined regional market. Bosseo’s public Legal News description refers to monitoring stories for a state and matching them to a firm’s practice areas. That makes geographic configuration a practical question: which stories about Virginia, Virginia Beach, or another location your firm serves should be considered relevant?
Recommended approach
Ask Bosseo to explain how Virginia Beach stories are distinguished from broader Virginia coverage and how your firm will decide whether a story belongs on your site. Set a written geographic rule for local incidents, statewide legal developments and matters outside your service area. Keep the rule narrow enough to protect relevance and broad enough to reflect the clients you actually accept.
