1. Start with the geographic relationship, not a guessed market
The 2020–2024 American Community Survey 5-year population estimate for Mount Vernon is 13,122, with a margin of error of 1,088. For Video Intake, the useful implication is narrower: your firm should decide whether the intake is intended for people in Mount Vernon specifically, for Fairfax County more broadly, or for another service area that the firm already serves. The geography should appear in the firm’s eligibility rules only when it is relevant to accepting a matter.
Recommended approach
Before approving an intake path, write down the locations your firm accepts, the locations it does not accept, and the point at which a human should review an uncertain location.
