1. Start with the right geographic boundary
Cherry Hill is recorded as a CDP in Prince William County, Virginia. Bosseo’s public Legal News description refers to coverage for a firm’s state and practice areas, including local and national sources. Those are different geographic levels. A story relevant to Virginia may not be specific to Cherry Hill or Prince William County, while a county-level development may matter to a firm serving Cherry Hill even when the place name is absent. Population cannot resolve that distinction. The Cherry Hill estimate is useful for identifying the service area under review, not for predicting how many people search for legal information.
Recommended approach
Ask Bosseo to explain how a Cherry Hill firm would define geographic relevance: Cherry Hill, Prince William County, Virginia, named roads or courts, and broader state coverage. Decide which boundaries belong in the editorial brief and which stories should be excluded. Keep location language exact so a Virginia-wide article does not imply a Cherry Hill event or a Prince William County result.
