Make the first website question easier to answer
A visitor who is unsure whether the firm handles a matter may not know what to write in a generic message box. Bosseo describes Video Intake as a website-based guided video survey: the visitor selects an entry point, answers questions one at a time and provides information organized around the relevant case type. For a firm serving Weatherford and Parker County, review whether the opening language clearly explains who the firm serves and which matters belong in each path. Do not use Weatherford’s population as a substitute for evidence about visitor behavior.
Recommended approach
Map each practice area to a plain-language starting question. Test whether a visitor can understand the next step without guessing what information belongs in the response.
