1. Start with the correct geographic scope
The 2020–2024 ACS five-year population estimate is 10,926, with a margin of error of 416. You should decide whether your firm serves Town of Pecos alone, other places in Reeves County, or a wider Texas footprint. Bosseo’s public Programmatic SEO description says the service can be scoped to a whole state or to counties selected by the firm.
Recommended approach
Ask Bosseo to show how Town of Pecos would fit inside the proposed footprint and whether the plan is organized around Reeves County, a wider county set, or Texas statewide coverage.
