1. Set the geographic boundary before discussing coverage
Your firm may serve people in Seminole, elsewhere in Gaines County, or across Texas. Those are different audiences and should not be merged casually. The Census records Seminole as a municipality in Gaines County; it does not establish how far your clients travel or which communities belong in your marketing scope. Bosseo’s public Legal News description says its monitoring is organized around state coverage and practice areas. That makes the first decision geographic: should a page address a Texas-wide legal development, a matter with a Gaines County connection, or a broader issue that your firm handles for clients near Seminole?
Recommended approach
Ask for a proposed coverage boundary before approving any editorial plan. Require each candidate story to show its state relevance and explain why it belongs on a Seminole firm’s website. Keep local, county, and statewide references distinct so readers are not led to believe that a Texas story occurred in Seminole or Gaines County.
