1. Make the first website question easier to answer
A conventional form asks a visitor to write a summary before your team knows whether the inquiry fits. Bosseo describes Video Intake as a guided survey that lives on your website and uses video to walk visitors through the process. The visitor taps an intake call to action, answers questions one at a time, and provides information organized around the relevant case type. For a firm serving Schertz, the important review is geographic and operational: decide whether the opening path should ask where the matter arose, where the prospective client is located, or which office or service area should own the inquiry. Schertz’s relationship to Bexar, Comal and Guadalupe counties makes that routing question worth defining rather than leaving location in an unstructured message.
Recommended approach
Map the first-screen invitation and the minimum location question for each practice area. Do not treat Schertz’s population as proof that more visitors will convert; compare the proposed path with your existing inquiries and intake conversations.
