1. Map the inquiry path before changing it
Bosseo describes Automation as a way to map where leads come from, who handles them, which system receives them and what should happen next. That sequence matters for a Pasadena firm because the service area should be defined deliberately: Pasadena and Harris County are not interchangeable with the Houston metropolitan area, all of Texas or an undefined online audience. Your intake map should show which inquiries are appropriate for the firm, which geographic questions belong in the initial review and which matters require human judgment.
Recommended approach
Bring a current description of each inquiry source to the consultation. Decide which geographic, matter-type and urgency questions belong in intake, then identify the person or team responsible for every next action.
