What can Lead Attribution show for an individual inquiry?+
Bosseo’s public product description says the record can include the channel, referrer, landing page, device, session history and attached intake answers. It also describes call and outcome connections. Ask which fields will be available in your firm’s specific setup.
Can it tell us whether an inquiry came from Lago Vista?+
It can support a review of the pages, sources and intake information associated with an inquiry, but geographic identity should come from the information your firm collects and the definitions you approve. Lago Vista should not be inferred from a page view alone.
Does attribution guarantee leads or signed cases?+
No performance outcome should be assumed. Attribution is a measurement product described as connecting journeys with intake and later outcomes. The available population record does not establish demand, and Google says automation does not guarantee crawling, indexing or search visibility.
Does the product include phone calls?+
Bosseo states that phone calls can join the same journey record, with call information and the web journey connected. In consultation, confirm how your call path, case-type information and outcome stages would be handled.
Will our staff need to ask how a caller found us?+
Bosseo’s public page says its instrumentation is built and maintained without manual tagging or a required “how did you hear about us?” script. You should still ask how staff can review or correct incomplete intake and outcome information.
How is this different from aggregate web analytics?+
Bosseo positions Lead Attribution as connecting a specific lead with its journey and intake information, rather than showing only anonymous traffic in aggregate. Ask which data is identifiable, how access is controlled and how your firm will use it responsibly.