Start with Houston coverage, not assumptions about demand
Houston is recorded as a municipality in Texas. The 2020–2024 ACS five-year estimate lists 2,328,253 residents, with a margin of error of 196. The recorded county relationships are Fort Bend County, Harris County, Montgomery County, and Waller County. Those facts help you describe the geographic area your firm serves and decide whether intake questions should capture a caller’s county or jurisdiction. They do not prove how many people will contact your firm, which practice areas are in demand, or whether your team needs additional staffing.
Recommended approach
Define the geographic fields and routing rules that matter to your practice before reviewing scores. For example, decide whether a caller’s county, court, deadline, or matter location changes eligibility or escalation. Treat any conclusion about demand, lead volume, or growth as a question to measure through your own intake records—not as a conclusion from Houston’s population.
