1. Start with Highland Village’s actual geographic relationship
Highland Village is recorded as a city in Denton County, Texas. That distinction matters when you decide whether the target should be Highland Village alone, Denton County, or a broader Texas footprint. A population estimate can establish that the municipality is a real place to include in a geographic plan, but it cannot establish that residents are searching for a particular legal service or that a page will produce a matter. The right review asks which locations your firm serves, which courts or procedures are relevant to the work, and whether a city-specific page would give a prospective client information that a generic service page does not.
Recommended approach
Bring a service-area map to the consultation. Separate Highland Village from Denton County and from any metropolitan area you serve. Ask Bosseo to explain how each geographic choice changes the proposed page set and how the firm can avoid publishing locations it does not meaningfully serve.
