Start with Hewitt’s actual service area, not a population assumption
Hewitt is a city in McLennan County, Texas. The 2020–2024 American Community Survey five-year population estimate for Hewitt city is 16,432, with a margin of error of 25. That is geographic context, not proof of legal demand, call volume, competition, language preference, staffing need, or revenue. For Intake Coach, the useful question is narrower: when people within your service area contact the firm, does the intake conversation capture enough information for the next person to act?
Recommended approach
Map the geographic boundaries your firm actually serves, then review calls associated with Hewitt and nearby parts of McLennan County separately when your records allow it. Do not use the population figure to set a lead target. Use it only to keep the location description accurate while you decide which calls, case types, and service areas should be reviewed.
