1. Set the geographic boundary before designing the flow
Heath is recorded as a municipality in Texas. The 2020–2024 ACS five-year estimate lists 10,777 residents, with a margin of error of 190, and records relationships with Kaufman County and Rockwall County. That population figure is eligibility evidence only; it does not establish legal demand, search behavior, case volume or staffing requirements. Your intake should therefore distinguish Heath from the two counties rather than treating every visitor as the same local audience. Ask whether location changes eligibility, office ownership, consultation availability or referral handling for the matter type.
Recommended approach
Review the locations your firm serves and decide where geography belongs in each question path. Keep Heath, Kaufman County and Rockwall County as distinct values where that distinction affects routing or review. Do not use the population estimate to forecast completed intakes or signed matters.
