1. Define the intake boundary for Gainesville and Cooke County
Your service area should be explicit before a visitor reaches the survey. Gainesville is in Cooke County, but that relationship does not establish which locations your firm accepts, which courts or matter types you serve, or whether every visitor is eligible for representation. Video Intake can be built around your practice areas and can ask about case type, timing and fit. Use that capability to distinguish a location question from a legal-qualification question rather than treating every inquiry as equivalent.
Recommended approach
Write the geographic rule your team actually uses: Gainesville only, Cooke County, a wider Texas service area, or different boundaries by practice area. Then decide which answer should produce a consultation path, a review path or a clear next step. Do not use the Gainesville population estimate as a proxy for demand or conversion potential.
