What does Lead Attribution show for an inquiry?+
Bosseo’s public product page describes channel, referrer, landing page, device, session detail, and attached intake answers. It also describes connecting calls to the journey and tracking outcomes through consultation and signed case. Ask during the consultation which elements apply to your firm’s setup.
Can it distinguish Camp Swift from Bastrop County?+
Geographic reporting depends on the labels and data available to your firm. Camp Swift is a CDP recorded in Bastrop County. Discuss how your desired Camp Swift and county-level review would be represented, and do not assume a location label proves where a prospective client lives or where a matter arose.
Will attribution tell us how much legal demand exists in Camp Swift?+
No conclusion about demand should be drawn from the Camp Swift population estimate or from attribution alone. Attribution is intended to show observed journeys and outcomes for contacts your firm receives; it is not a population forecast.
Do we need to change how our intake team works?+
Bosseo’s public page says attribution runs behind the scenes and that staff do not need to manage UTM spreadsheets or remember to ask how a person heard about the firm. Your firm should still review ownership, qualification, escalation, and outcome definitions before implementation decisions are made.
Can phone inquiries be included?+
Bosseo states that calls can join the same journey record, including the transcript and case-type tag from the phone system. Confirm the required call setup, available records, and matching behavior for your firm rather than assuming every call will connect automatically.
How should we decide whether a channel is worth more budget?+
First check that the journey is captured accurately. Then review qualification, consultation, signed-case status, and any other outcome your firm uses. Compare sources only after definitions and records are consistent. Traffic or the Camp Swift population estimate alone is not enough.