1. Start with the exact service area
Bryan is a municipality in Brazos County. A firm may serve Bryan alone, the wider county, or clients elsewhere in Texas; those are different coverage decisions. A review program should therefore be judged against the firm’s actual service area rather than against the city name or its population. The relevant questions are practical: Which office or profile represents the firm? Which matters are eligible for a request? Do clients come from Bryan, elsewhere in Brazos County, or outside the county?
Recommended approach
Map the firm’s approved geographic scope before changing review outreach. Use the Bryan and Brazos County relationship as a starting point, then document any broader Texas coverage. Do not treat the city population as a forecast of review volume, inquiries or revenue.
