What does Lead Attribution show for a lead?+
Bosseo describes a record containing the channel, referrer, landing page, device, session detail and attached intake answers. Its public product text also describes connecting calls and later outcomes to the journey. Ask during the consultation which elements are included in the scope proposed for your firm.
Can I separate Powdersville from Anderson County?+
You should decide how to label those geographies before interpreting results. Powdersville is recorded as a CDP in Anderson County; they are not identical geographic terms. The consultation can address how your firm wants those labels handled in reporting.
Does attribution prove that a channel produced a case?+
It is intended to connect a marketing journey with an inquiry and later outcome, but your firm still needs clear outcome definitions and reliable matter records. Attribution does not by itself prove demand, future performance or legal eligibility.
Does the service include phone calls?+
Bosseo’s public Lead Attribution text says phone calls can join the same journey record, including call information and the web session that produced the call. Ask how your current phone and intake systems would be handled and what information would be available.
Will my intake team need to ask how a caller heard about us?+
Bosseo states that attribution is designed to work behind the scenes and avoid reliance on manual source questions or UTM spreadsheets. Confirm the exact proposed scope and any information your team would still need to record for qualification and outcome tracking.
Is Lead Attribution the same as general web analytics?+
Bosseo positions Lead Attribution around a specific lead journey, attached intake answers and later case outcomes, rather than anonymous traffic totals alone. During the consultation, compare the proposed reporting with the records your firm currently uses to manage inquiries and matters.