1. Start with the geographic boundary, not a demand assumption
The U.S. Census Bureau records Murrells Inlet as a census-designated place in Georgetown County, South Carolina. Its 2020–2024 ACS 5-year population estimate is 10,044, with a margin of error of 881. That is eligibility and geographic context; it does not establish legal demand, competition, search volume, leads, cases or revenue. Legal News therefore needs a deliberate coverage decision. A firm may want pages addressing Murrells Inlet, Georgetown County, or broader South Carolina matters, but those are different geographic choices. The page should not imply that a South Carolina story is specifically a Murrells Inlet event unless the facts support that description.
Recommended approach
Before evaluating output, write a geographic policy for the firm: which stories may be described as involving Murrells Inlet, which belong to Georgetown County, and which are statewide. Ask Bosseo how that policy is reflected in story selection and page language. Keep household, individual and population references out of legal-intent claims.
