What does the ROI Dashboard cover?+
Bosseo’s public product page describes a dashboard covering keyword rankings, Top 3 and Top 10 counts, SERP features, AI citations, calls, forms, intakes, lead classifications, case-type information, source attribution and trends. The exact fields and definitions for your firm should be reviewed in consultation.
Can it prove that Lexington marketing produced a signed case?+
The product page describes connections among leads, matters and revenue, but a recorded inquiry is not automatically a signed matter or revenue. Your firm should confirm those later stages through its own records and agree on the rules before using them in ROI calculations.
Can Lexington and Lexington County be reported separately?+
They are different geographic scopes: Lexington is recorded as a municipality, and its county relationship is Lexington County. Ask Bosseo to review the geographic fields and reporting choices you need rather than assuming every record can be assigned accurately without a defined rule.
Who should have access to calls and transcripts?+
Bosseo’s public page says access can be provided to people such as partners, office managers and intake leads, and describes recordings and transcripts for calls. Your firm should decide which roles need summary access versus call-level access and confirm the available permission and recovery controls.
How often does the information update?+
Bosseo states that calls, forms and intakes appear as they happen and that rankings refresh on their tracking cycle. Ask how those cycles apply to your account, how delays are shown, and how corrections or missing records are handled.
Is a dashboard enough to decide where to invest?+
No single display should replace agreed definitions and matter-level review. Use the dashboard to examine signals and trends, then decide how your firm will validate classifications, signed matters, revenue and geographic scope before changing budget or intake practice.
