What does Bosseo say Lead Attribution shows?+
Bosseo says it shows a lead’s channel, referrer, landing page, device, session history and intake answers, with calls and outcomes connected to the journey where available.
Can it include phone calls?+
Bosseo’s public product text says phone calls can join the same journey, including the transcript and case-type tag from the phone system. Ask during the consultation how this would apply to your firm’s current call process.
Can I distinguish York from York County?+
Your reporting definitions should distinguish them. York is recorded in York County, but a city label does not represent the whole county. Review how landing pages and geographic labels would appear before drawing conclusions.
Will attribution show which channel produced a signed case?+
Bosseo describes outcome tracking through consultation and signed case, with roll-ups by channel and case type. The reliability of any individual record depends on the information available and how outcomes are maintained.
Does this guarantee more leads or better rankings?+
No guarantee should be assumed. Attribution is a measurement and review capability, not proof of future demand, rankings, inquiries or revenue.
Does my staff need to ask every caller how they heard about us?+
Bosseo describes attribution as operating behind the scenes and connecting journey data automatically, without manual tagging. Ask how your existing intake tools and call workflow would be handled before making an implementation decision.