1. Start with the calls your firm actually receives
Wilkinsburg’s 2020–2024 ACS 5-year population estimate is 14,027, with a margin of error of 34. The borough is recorded in Allegheny County. Those are measured geographic facts, but they do not establish how many people contact your firm, which practice areas they ask about, or whether your team needs another intake person. Intake Coach is better evaluated against your own conversations: what callers ask, which questions your staff asks, when a matter is escalated, and whether the next step is clear.
Recommended approach
Bring the consultation a defined review scope. Decide whether you want to examine all intake conversations, one practice area, a particular intake path, or the handoff between a staff member and an attorney. Keep the geographic question precise: a firm may serve Wilkinsburg, the wider Allegheny County area, or another stated service area, but population alone should not determine staffing or marketing decisions.
