Clarify what your firm means by “serving Villanova”
Villanova is recorded as a CDP, or census-designated place, rather than as a county or metropolitan area. Its recorded county relationships are Delaware County and Montgomery County. Those facts do not establish legal demand, search volume, competition, or likely case revenue. They do establish why a location page should use geographic language carefully. A firm may serve Villanova, one or both associated counties, nearby communities, Pennsylvania generally, or a narrower set of locations. Each description creates a different expectation for a prospective client and for a search or AI system interpreting the page.
Recommended approach
Review whether your website distinguishes Villanova from Delaware County, Montgomery County, Pennsylvania, and any broader service area you actually choose to state. Keep the geography consistent across firm details, practice-area pages, attorney biographies, and contact information. Do not expand the stated service area merely because a nearby place appears in a search query.
