1. Start with Salisbury’s actual service boundary
The 2020–2024 ACS five-year population estimate is 13,677, with a margin of error of 26. For AI Answering, the useful local decision is therefore not to assume how many calls the firm receives. It is to define which callers the firm serves from Salisbury and Lehigh County, which other places are within its stated service area, and which calls should be treated as outside scope.
Recommended approach
Bring a written service-area list to the consultation. Review whether the answering flow should ask for location, matter type and urgency before promising a callback. Keep the Salisbury and Lehigh County relationship precise in public copy and internal routing decisions.
