1. Start with the Robeson service boundary, not an assumed lead forecast
The 2020–2024 ACS 5-year population estimate is 7,642, with a margin of error of 24. That is useful for naming the community and distinguishing it from Berks County or Pennsylvania as a whole. It is not evidence of search behavior, matter demand, competition, call volume or preferred language. For automation, the practical question is which inquiries your firm accepts from Robeson and nearby areas, and how those inquiries are handled after they arrive.
Recommended approach
Define the geographic rules in your intake process before connecting systems. Decide whether Robeson is one service-area label, whether county-wide inquiries follow the same path, and which facts must be reviewed by a person before a matter is accepted.
