1. Start with Palmyra’s actual service area
Palmyra is a municipality in Lebanon County, Pennsylvania. The 2020–2024 ACS five-year population estimate for the borough is 7,755, with a margin of error of 22. It should not be used to assume that Palmyra visitors have a particular legal need or that they prefer video. Your first intake decision is therefore geographic: decide whether the website should identify Palmyra alone, Lebanon County more broadly, Pennsylvania generally, or another service area your firm actually serves. Then decide which location questions are appropriate for each practice area.
Recommended approach
Bring your service-area rules to the consultation. A visitor’s location should be collected only when it serves a clear intake purpose.
