1. Define the geography before judging performance
The dashboard page describes city and case-type reporting, while North Sewickley is a municipal-town in Beaver County. Those are not interchangeable labels. A firm may serve people in North Sewickley, operate elsewhere in Beaver County, or accept matters from a wider Pennsylvania area. If those boundaries are mixed, a city comparison can answer the wrong question. The local population estimate is useful for identifying the municipality, but it cannot prove that residents are searching for counsel or that a particular practice area is viable.
Recommended approach
Before reviewing a location tile, agree on what “North Sewickley” means for your firm: a target municipality, an intake address, a service area or a reporting label. Keep Beaver County and Pennsylvania separate from the municipal view. Ask Bosseo to show how city, case-type and source fields are defined, and decide which geographic distinctions partners actually use when allocating attention or budget.
