1. Start with Lower Pottsgrove’s actual geographic scope
Lower Pottsgrove is a municipal-township in Montgomery County, Pennsylvania. A firm may serve people in the township while also handling matters elsewhere in Montgomery County or across Pennsylvania. Those are different geographic decisions. A page about a statewide legal development may be useful to a Pennsylvania practice, while a page framed as though every reader is a Lower Pottsgrove resident may be inaccurate. The township’s population estimate provides context for the place served, but it cannot establish that residents are searching for a particular legal topic or that a breaking story will produce inquiries.
Recommended approach
Define the geographic coverage before reviewing topics. Decide whether the firm wants Pennsylvania-wide commentary, Montgomery County context, Lower Pottsgrove references where genuinely relevant, or a combination. Do not use the population estimate as a forecast. Ask whether each proposed page accurately states the affected jurisdiction and whether the firm is prepared to assist the people it addresses.
