1. Set the geographic boundary before reviewing stories
Lancaster and Lancaster County are not interchangeable labels. A firm serving Lancaster may want a narrow local lens, while a firm serving the county or a wider Pennsylvania market may evaluate state-level legal developments differently. Bosseo’s public Legal News description says stories are matched to a firm’s practice areas and state. That makes geographic review an important buying question: can the firm approve coverage that accurately states the relevant place rather than implying countywide or statewide relevance from a city event?
Recommended approach
Define the firm’s service area, courts, agencies and geographic exclusions during the consultation. Review whether proposed pages distinguish Lancaster, Lancaster County and Pennsylvania when that distinction matters.
