1. Start with the geography your firm actually serves
Forest Hills is a borough in Allegheny County, Pennsylvania. That relationship matters when you define the audience for an intake experience: residents of Forest Hills are one local audience, while the firm's broader service area may include other Allegheny County communities or Pennsylvania locations. Do not turn the borough population estimate into a forecast of inquiries or cases. Instead, use the consultation to specify which locations a visitor may select, which matters can be reviewed, and whether location changes routing or only helps your team understand the inquiry.
Recommended approach
Write the geographic rule before choosing questions. Decide whether Video Intake should accept Forest Hills inquiries only, Forest Hills plus Allegheny County, or a wider Pennsylvania service area. Then identify the point at which a location answer triggers a different owner, response, referral discussion or manual review.
