1. Define the geographic brief before reviewing stories
Breinigsville is recorded as a CDP in Lehigh County, Pennsylvania. That distinction matters when you decide what a useful page should say. A page aimed at people in Breinigsville is not automatically a page for every resident of Lehigh County, the broader metropolitan area, or Pennsylvania. Your firm may serve one or more of those geographies, but the correct scope should come from your actual service area and professional judgment.
Recommended approach
Ask Bosseo to show how a Legal News scope would distinguish Breinigsville from Lehigh County and from statewide Pennsylvania coverage. Review whether each proposed story has a genuine connection to a practice area and a geography your firm serves. Do not use the ACS population estimate as a proxy for demand or as a reason to publish pages unrelated to your work.
