1. Start with the website you need to protect
The U.S. Census Bureau records Berwick borough as a municipality in Columbia County and reports a 2020–2024 ACS five-year population estimate of 10,317, with a margin of error of 33. That figure describes the borough’s population; it does not establish legal demand, website traffic, search volume or future client volume. For hosting, its practical relevance is geographic scope: your firm should first define whether the website serves Berwick alone, Columbia County more broadly, Pennsylvania, or additional communities. That definition affects the pages, forms, redirects, analytics and access rules that must remain intact during a hosting review.
Recommended approach
Document the site’s actual service geography and inventory every public URL, form and conversion path tied to it. Use that inventory—not population as a proxy for demand—to decide what must be available and tested after any hosting change.
