1. Define Allison Park coverage without shrinking your service area
Allison Park is a census-designated place in Allegheny County, Pennsylvania. A page aimed at Allison Park should not silently treat the CDP as the same thing as Allegheny County, the Pittsburgh metropolitan area, or all of Pennsylvania. Those are different geographic scopes. Start by deciding which locations your firm serves and which stories are relevant to those locations.
Recommended approach
Ask Bosseo to show how proposed coverage would be matched to the firm’s practice areas and chosen geography. Review whether a story belongs on the firm’s site before considering publication, and record the geographic scope in the page itself when it affects reader usefulness.
