What does Lead Attribution show for an individual inquiry?+
Bosseo’s public product page describes a journey containing channel, referrer, landing page, device, session detail and attached intake answers. It also describes calls and outcomes as part of the record. Ask during consultation which fields would be available for your firm.
Can it distinguish a Cornelius inquiry from broader Washington County activity?+
The location record identifies Cornelius as a municipality in Washington County. During consultation, ask how your firm’s service-area definitions would be represented in review. The available facts do not establish a particular geographic filter or reporting configuration.
Does attribution include phone calls?+
Bosseo states that phone calls can join the same journey record, connecting the call with the web session that produced it. Confirm the information available from your firm’s current call and intake setup.
How is this different from aggregate analytics?+
Bosseo describes Lead Attribution as connecting a specific lead’s journey and intake information, rather than showing only anonymous traffic in aggregate. Review the exact records and reporting view available to your firm before deciding whether it meets your needs.
Will attribution prove that a channel will produce cases?+
No service description can establish a future result from the facts provided here. Attribution can help you review observed journeys and recorded outcomes. It does not guarantee crawling, indexing, visibility, inquiries, cases or revenue.
Do I need to change our intake process?+
Bosseo’s public page says attribution runs behind the scenes on the website and intake tools. Your consultation should confirm how that would relate to your firm’s current process, qualification definitions and call handling.