1. Turn an uncertain first visit into a guided explanation
Legal visitors often hesitate because they are unsure whether they have a case or what information matters. Bosseo describes Video Intake as a guided survey that lives on a law firm website and uses video rather than a blank form. A visitor can answer one question at a time, with the flow built around the firm’s practice areas. For Henryetta, define the service area carefully: the local page should speak to Henryetta and, where appropriate, Okmulgee County, without treating the city’s population estimate as proof that a particular matter type is common. The practical question is whether your intended visitors can understand the invitation and complete the path on a phone or computer.
Recommended approach
Review the first screen, the explanation of what happens next and the practice-area choices with people who represent your intended audience. Decide what the visitor should be able to explain before your team receives the inquiry.
