Start with the site and its geographic role
Duncan is a municipality in Stephens County, Oklahoma. The 2020–2024 ACS five-year estimate records 22,958 residents, with a margin of error of 35. That figure describes the city’s population; it does not establish website demand, search volume, competition, legal need, leads or revenue. For hosting, its value is narrower: it helps define the geographic scope of the site and the content that should remain intact during a technical change. A firm may serve Duncan, Stephens County or a wider Oklahoma area, but those are not interchangeable labels. Inventory the pages, forms, service areas and contact paths that represent the firm’s actual practice before discussing infrastructure.
Recommended approach
Ask for a written inventory of the current website and its geographic references. Confirm which Duncan and Stephens County pages are important to the firm, which pages are statewide, and which URLs must remain available after migration. Do not use the population estimate as a forecast of traffic. Use actual analytics, server logs and form records if you have them.
