Start with the Chickasha service area, not a guessed demand signal
The 2020–2024 ACS five-year population estimate is 16,539, with a margin of error of 36. For Automation, the practical use of this fact is to define the intake coverage you want to examine: inquiries associated with Chickasha, Grady County and any other communities your firm intentionally serves. Those areas should not be collapsed into one assumed market.
Recommended approach
Bring a precise service-area description to the review. Decide whether routing should distinguish Chickasha from the rest of Grady County, or whether the same ownership and follow-up rules apply throughout your coverage area.
