Define the geography before reading the numbers
Perry Heights is recorded as a CDP in Stark County. That distinction matters when a firm asks which locations produced calls or leads. A report should not silently treat Perry Heights as the whole county, a metropolitan area or every Ohio service area. The population estimate describes the CDP, not the number of people seeking counsel or the number of cases available to a firm. Bosseo’s public product text says the dashboard can show city data, service-and-city keyword targets, source attribution and trends over time. Those capabilities make geographic definitions a practical implementation question, not proof of local demand.
Recommended approach
Ask Bosseo to document how Perry Heights, Stark County and any broader Ohio targets will be named in the dashboard. Decide whether a city field means a search target, a caller’s stated location, a landing-page location or another definition. Require the dashboard review to distinguish observed records from assumptions about the market.
