1. Set the geographic boundary before selecting stories
Montgomery is a municipality in Hamilton County, Ohio. That relationship matters because a news page can be written for different audiences: people in Montgomery, people elsewhere in Hamilton County, or people across Ohio. Those audiences should not be treated as interchangeable. A statewide legal development may be relevant to a Montgomery firm, while an incident in another Ohio community may require a different local connection or no page at all. The city’s population estimate helps identify the municipality being evaluated, but it does not establish how many people search for legal information or need representation.
Recommended approach
Ask Bosseo to show how geographic relevance is defined for your practice areas. Decide whether the priority is Montgomery, Hamilton County, Ohio or a wider region, and require each proposed page to explain that connection without implying facts the underlying story does not establish.
