1. Define the geographic brief before discussing coverage
Marysville is a city in Union County, Ohio. Bosseo’s public Legal News page describes monitoring local and national legal-news sources for a firm’s state and matching stories to practice areas. That state-level scope may be broader than the audience you want. A Marysville firm should therefore distinguish among Marysville, Union County, other Ohio locations and matters that are not geographically limited. A page about an Ohio statute may be useful statewide; a page about an incident elsewhere may not fit your intake area. Population cannot resolve that choice: the Census estimate describes the municipality, not legal demand or the number of potential clients searching.
Recommended approach
Ask Bosseo to review a written geographic brief before deciding what belongs in the approval queue. Specify whether the firm wants statewide Ohio coverage, Union County relevance, Marysville references where supported by the story, or a combination. Also decide which locations the firm will accept as inquiries and which should be treated as informational only.
