Start with Porters Neck coverage, not population assumptions
Porters Neck is recorded as a census-designated place in New Hanover County, North Carolina. The 2020–2024 ACS five-year population estimate is 7,654, with a margin of error of 721. That figure describes the place; it does not establish call demand, legal need, competition or the number of potential clients contacting a particular firm. Use the geography to define the calls you want to understand, not to predict how many calls you should receive.
Recommended approach
Review your phone records by caller location when that information is available, while keeping Porters Neck separate from New Hanover County and the wider Wilmington area. Decide whether your service area includes Porters Neck specifically, the county more broadly or additional communities. Then define how the answering system should handle callers whose location or matter is outside your stated scope.
