Give Piney Green visitors a clearer first step
A visitor from Piney Green may arrive at a law firm website uncertain about whether the situation belongs in a legal consultation. A generic form does little to resolve that uncertainty: it asks for contact details and a free-text explanation, then leaves the firm to determine what the message means. Bosseo describes Video Intake as a guided survey that lives on a website and uses video instead of a blank form. The visitor selects a starting action, answers one question at a time and provides information organized around the relevant case type.
Recommended approach
Review the current path from a Piney Green visitor’s first click to a submitted inquiry. Identify where a person must make a legal judgment without guidance, where the firm asks for information it cannot use, and where a visitor may not know what happens after submission. Use those findings to decide whether a guided video path is more suitable than the current form for each practice area.
